What will I learn?

This course is intended for anyone wanting to use social media channels to engage with customers and prospects, but who is not sure what to post in a professional context. This interactive session will help guide you through the questions and frameworks to create the right social media content to support your organisation’s objectives.

As you plan your social media strategy, you will learn about:

  • Setting and measuring your social media objectives
  • Choosing the right social media channel for your audience
  • Creating a framework to plan your content
  • Types of content that encourage social media engagement
  • Quick and easy tools to create engaging content
  • When and how often to post social media content
  • The resources and skills required to manage your social media
  • Integrating social media with other marketing activities

    Where will it lead me?

    Delegates may also be interested in our Getting Started with Social Media to market your Business course

    Entry Requirements

    There are no formal entry requirement for this course but experience of using social media for business or leisure purposes would be beneficial.

    Please Note

    Due to funding restrictions this course is not available to existing full time Sparsholt College/Andover College students aged 16, 17 or 18 (or 19-24 with an EHCP) on the 31/8 in the year they started their course.

  • Fees:


    Level of Study:



    • 13/06/2024 - (VQSMSC/FC03)




    Sparsholt College, SO21 2NF


    09:00 - 16:30